![]() ![]() Only 48.2% of the cohort felt stimuli reduced anxiety about COVID-19. BIT’s stimulus led to the highest confidence about mask-wearing (87%). Stimuli from the WHO, SMOH and BIT demonstrated significantly higher average recall scores compared to the controls (7.40 v. ResultsĤ099 respondents were randomised (1009 control, 628 EUCDC, 526 WHO, 639 SMOH, 661 UKGOV and 606 BIT). Secondary outcomes included the effect of symptomology and socio-demographic factors. The primary outcome was to evaluate the effect of each infographic upon participants’ recall of face mask technique, sentiments and willingness to wear a face covering. The groups accessed aids by the European Centre for Disease Control (EUCDC), World Health Organisation (WHO), Singaporean Ministry of Health (SMOH), text from the UK government (UK Gov), or an infographic designed by the Behavioural Insights Team (BIT). Respondents viewed one of five public health stimuli regarding the use of face masks, or no stimulus. MethodsĪdult patients were recruited to this randomised internet-based questionnaire study during the 12– from across the UK. We aimed to assess the impact of visual representations of guidance, or infographics, upon the knowledge of appropriate face mask usage in a representative UK cohort. Clear information regarding the appropriate use of masks is needed, to ensure compliance with policies to reduce transmission of COVID-19. ![]() Their prevalence in the UK, is likely to increase due to new legislation. The use of face masks remains contentious, with international variation in practice. ![]()
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